What Does Your Company Do? 

Case Study: Apple vs Google

Look at the lists above and ask yourself what kind of company Apple is and what kind of company Google is. Which do you want to model your company after? Which is agile, and which is fragile? 

Does Your Strategy Support Pull or Push?

David Siegel has been writing, teaching, and helping companies transition from push to pull since 1997. To prevent execution failure, change the strategy AND the culture. Then, experiment with new tactics and find what works. 

Start by reading our white paper by David Siegel.

Read The Management Consulting Manifesto.

Take our Belief Mapping test and see how you do.

Watch our YouTube videos, like the one below ...

Bestselling author David Siegel shows the dramatic advantages in  transitioning from push to pull.

Bestselling author David Siegel shows the dramatic advantages in  transitioning from push to pull.

Does Your Culture Support Pull or Push?

Watch this video to learn what kinds of managers naturally create pull or push companies: 

This 5-minute video describes Philip Tetlock's concept of Hedgehogs and Foxes - two kinds of people who try to predict the future. Learn the difference to create a culture of Pull. 

Are You Hiring for Pull? 

This video explores the new world of workforce science, which uses evidence rather than intuition, to improve hiring and management. 

Do Your Tactics Support Pull or Push?

Read this amazing book and discover that the tradeoffs you face in business are completely unnecessary. Learn about happy, engaged employees and how much more delighted your customers could be. People at Menlo Innovations work 40-hour weeks, integrate family and work life, rarely use e-mail, move their desks often, and stay for many years. It all starts with a first interview, where you are screened for your kindergarten skills. Read the book and get inspired!

Systems Outperform Individuals

More and more studies show that simple rules have higher success rates than individual judgment. This is often true, even when the "experts" have 30+ years of experience, and even when they have access to the rule-based recommendations! Experts tend to think they are right and will override the algorithm, thinking they know best, but algorithms usually win a larger percentage of the time. Algorithms have already disrupted Wall Street (70% of all trades are now made by machine), and they are proving valuable in medicine, psychology, programming, economic forecasting, banking, and many other sectors. A good system reduces the need for managers and specialists, which reduces the risk of human bias and error. Simple systems can be beneficial in almost all companies - let's look at how we can put them to work for yours. 

Want to Transition from a Push to a Pull Company? 

You can. It doesn't have to happen overnight. Chances are, if your company is pushing, you're probably more set up to pull than you think. Putting the business in the context of its customers helps see opportunities to try new experiments. If you are transitioning from a push to a pull culture, there's a lot to work on. This web site is dedicated to clear thinking, flat management structures, separating misleading facts from the evidence that drives good decisions, and doing what works. Learn about our consulting services, and let's talk about how your company can enter the 21st century with a pull strategy.

Pull Quotes ...

"A conversation with David Siegel will change your perspective. On what? It depends what you're talking about ... But your perspective on something will change forever." - Jon Kobrin

Monthly Infographic

A big part of business agility is seeing the world the way it actually is, so we can better align with our customers. Each month, we present a meaningful display of quantitative information that we hope will help people understand how skewed our view of the world is. 

April, 2014: Here's a sketch of some different kinds of companies by David Siegel. What kind is yours? What makes it stronger? What can hurt it? 

Next: Read our White Paper